Geeking out on numbers
December 14, 2010 at 1:09 pm christyl Leave a comment
Wouldn’t you LOVE to know what products your customers are most interested in? How about what time of day they are visiting your website? Or maybe you’d like to know if the magazine ad you just ran got people interested in your company.
Up until not long ago, these questions often required expensive and difficult market research. Not anymore! If you’re not using some free tools available to you, such as Google Analytics, you’re missing out on a wealth of great data that can help drive marketing and better respond to what your customers want.
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